Audi is driving its transformation as a provider of sustainable premium mobility. The brand plans to ramp up its efforts by 2025 with a wide range of more than 20 fully electric models. The key to its success and the crux of this transformation is the availability of charging infrastructure. Audi is working on a concept for quick-charging for premium-level electromobility. A pilot project in the second half of the year will provide a specific outlook and a practical test for a possible serial roll-out.
A solution to peak demands in the future could be the Audi charging hub. The concept calls for high-power charging (HPC) stations that can be reserved in advance to provide a high level of planning security. A lounge area directly nearby will provide an attractive, premium place to pass the time.
Premium: Lounge area upstairs
It only takes a little longer than a coffee break to charge an electric Audi. The Audi e-tron GT, for example, reaches a charging capacity of up to 270 kW. That allows it to charge enough energy for up to 100 kilometers in about five minutes, with a charge from 5 to 80 percent taking roughly 23 minutes under ideal conditions. To make the wait a true premium experience, a lounge will provide Audi customers with the perfect setting for an enjoyable charging stop. The upstairs lounge area offers a place to pass the time that is modern and in line with the premium concept, the perfect space and setting for a break with added value. A variety of amenities and a range of snacks, drinks and non-food items make the charging stop a welcome break.
Trials and practical test: Pilot to launch in late summer
The search for a location in Germany for the Audi charging hub pilot project and talks with possible partners are currently underway. It is planned to go into operation in the second half of the year. The findings about day-to-day operations and customer acceptance that are generated from this will be decisive for further implementation of the concept. “We are testing what the optimal technical solution is in a very realistic way. The focus in doing so is firmly on the needs of our customers,” Hoffmann adds. The plan for the pilot phase also calls for drivers of other brand cars to be able to use charging stations that are open and not reserved as well as parts of the lounge.
At this point no Audi has no plans to launch these quick charge stations in Australia
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